Category: Freeist News

27
Sep

Tesco Taste Festival Triump!

Free’ist recently attended the Tesco Taste Festival which took place at Custom House Sq, Belfast and it was a fantastic success! People were loving the taste of our Sugar Free/No Added Sugar & Gluten Free Products, with many people coming back to visit our stand for some extra helpings and couldn’t believe we had such a big range which included a variety of chocolate bars, popcorns, cookies, tea biscuits and marshmallows!

Below are some of the photos from the show –

05
Sep

Tesco Taste Festival NI 22-24th Sep 2017

Join us at the annual Tesco Taste Festival held at Belfast’s Custom House Square to celebrate Northern Irelands food and drink  industry on the 22nd – 24th September . The event, now its ninth year,  is predicting to see a bigger crowd than ever before, expecting to reach 20,000 people.

The festival showcases some of Northern Irelands top food and drink producers and suppliers in the Northern Ireland retail market.

Established as the most successful free to enter food festival, the three day events promises to be a fantastic weekend made up of tasting sessions, cooking tips and demonstrations using top local produce.

The Free’ist team will be there with our range of Sugar Free/No Added Sugar and Gluten Free snacks for you try out – they’re Freelicious!

We hope to see you and your family enjoying the amazing food and drink that  NI has to offer!

For more info visit the Tesco Taste Northern Ireland Facebook Page – https://www.facebook.com/tastenorthernireland/

 

07
Aug

Sugar Debate – The Unsweetened Facts

 The sugar debate continues to be a hot topic when it comes to our health and so it should be. Our main problem is over consumption, many of us indulge in sugary snacks without even noticing the amount of sugar in them. It seems that we’re consumed with a sugar addiction – or at least a very bad habit.

Diets high in added sugar are linked with insulin resistance, impaired glucose tolerance, diabetes and obesity, all related to heart disease. In our view, consumers are growing more conscious of hidden sugars and its dangers regarding weight gain, tooth decay and increased risk of diabetes. This has now been publicly highlighted in the NHS Public Health Report findings – In 2014, 58% of women and 65% of men were overweight or obese. In addition, Mintel reports that since 1996, the number of UK diabetics has more than doubled from 1.4m to 2.9m and is estimated to rise to 4m by 2025.

Following these findings, Government announced last year that as of April 2018 sugar-filled soft drinks will see a tax hike to combat these problems.

 For parents, these statistics can be shocking and as responsible adults, how do we cut down our children’s sugar intake especially when we must give in to their non-negotiable snack demands?

Do Not Fear – Sugar Free Alternatives are here

Within the past few years, there has been growing demand for more sugar free products as consumers are increasingly after more choice. Sugar Free snacks are a great alternative if you can’t face going cold turkey on tasty treats, which is no way to live!

The Free’ist aim is to help you, the consumer, reduce your sugar intake whilst still being able to indulge in tasty treats without feeling “the guilt”. It’s a Win/Win!

Here at Free’ist, we have a wide selection of tasty treats including chocolate bars, cookies, popcorn, biscuits and marshmallows – all SCRUMPTIOUS and SUGAR-FREE/ NO ADDED SUGAR!

 

 

28
Jun

Free’ist Sponsoring Health Blog Awards 2017

We are delighted to announce we are sponsoring the celebration of the ever-growing community of health bloggers.

We are sponsoring the “Free-From/Illness Recovery Blog” category – a health blog with dairy-free/gluten-free recipes, or a journey of illness recovery. With the awards being co-founded by “That Protein” & “Health Bloggers Community”, the event promotes health and wellness importance with other categories including Best “Fitness Blog” & “Science and Nutrition Blog”.

The event takes place in London on the 21st September with the shortlisted entries below:

To attend the Health Blog Awards Ceremony, click here!

 

24
Jan

Free’ist Born to Run Gosford 5K/10K

The sixth race in the Belfast Telegraph’s Born to Run event- Run Forest Run, was held in Gosford Forest Park on the 21st January.

Free’ist once again sponsored the event by providing finish line fuel with our scrumptious no added sugar wafer bars! Well done to all the runners who took part, it was a great turn out and another brilliant event.

Find out where the next race is here and get involved!

16
Jan

Free’ist teams up with Sugarwise!

sugarwise.org is a large company with the objective of increasing attention, educating and giving people options on sugar in their food and drink, and Free’ist is the first Irish snack company to join them! Moving forward the free from food company will now use the Sugarwise Kitemark certification, which will show consumers that their wide range products are fully certified as sugar free/low in sugar.

“The decision to join Sugarwise is a further demonstration of our commitment to products which are free from sugar. Our products were rigorously tested to ensure they met the Sugarwise requirements for certification” said the managing director of Free’ist, Gerard McAdorey.

Despite the fact that Free’ist products are free from sugar, evidence would suggest that customers find it difficult to find any difference in taste from other snacks!

“Most people wouldn’t even believe it were possible, but they taste exactly the same! The Sugarwise logo is a great way for these amazing products to get themselves noticed on shelf, and we are delighted that Free’ist have joined us in our mission”, said Sugarwise founder, Rend Platings.

Based on the World Health Organisation’s guidelines on sugar consumption, of which generally no more than 5% of our daily calories should come from free sugars, the Sugarwise certification is awarded to firms which produce products which meet these standards.

 

11
Jan

Protein cookies made by customers using free’ist!

Protein cookies made by one of our customers Louise Kerriganfit look delicious! Minimal ingredients used, 5 minutes in the oven and topped with with our sugar-free white chocolate.

Ingredients – 30g whey, 5g baking powder, 10g cocoa powder, 30g vitafiber and some water.

Send us pictures of your recipes on our instagram page @freeist_sugar_free!

17
Dec

Free’ist sponsors Born To Run Kilbroney event

Free’ist recently sponsored the Belfast Telegraph in the Born to Run campaign – Run Forest Run – in an excellent event hosted in Kilbroney.

The Free’ist team supported the event by supplying all participants with Free’ist products after the race was complete for a kick of sugar-free energy! The event had an excellent turn out and was a great day for everyone!

Well done to all participants and the face of the race Melanie Minshull who received a Free’ist hamper!

22
Nov

Free’ist Fruit Mountain

Fruit and pancake mountain made by one of our customers @pops_foodiekitchen using our sugar free strawberry jam looks amazing! A delicious breakfast without the guilt!

Ingredients – Banana Protein Pancakes, Raspberries and Bloobs 🍇 🍒 Choc Shot 🍫 Free’ist sugar free Strawberry Jam 🍓 Pancake Batter – 50g Oats, 1 banana, 100g oeggfreerange whites, baking powder, 15g MyProtein banana Whey and 100ml Maxi Nutrition Banana Shake!

Keep us updated and send us your Free’ist recipes on our instagram page @freeist_sugar_free!

 

17
Oct

Free’ist takes part in NI’s first BBC Good Food show!

Free’ist took part in the unforgettable BBC Good Food show at the Waterfront Hall Belfast along with some of TV’s favourite chefs – The Hairy Bikers, James Martin, Paul Hollywood & Paul Rankin, and, the region’s very best producers of food, drink & artisan products.

It was said to be “The ultimate day out for food lovers”.

Along with various other local companies such as Linwoods, Tayto and Moy Park, Free’ist had the opportunity to present their extensive product range at the first ever BBC Good Food show in NI. However, Free’ist was the only product at the show with a full range of sugar free products!

Customers and residents of Northern Ireland were very impressed with the products on display and often said that not only could they not distinguish between the taste of Free’ists products and other products, but many often thought the product tasted better!